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“It is good to have an end to journey toward, but it is the journey that matters in the end”
– Ernest Hemingway
After nearly a century, APH is still a 100% family-owned company, responsible for some of the world’s most trusted travel brands.
Creating unforgettable experiences for customers is a privilege and we will continue to invest in our brands, our people and our partners to set new standards in the travel industry for many years to come.
1924
Year Founded
68
Countries Visited 2019
421,592
Travellers 2019
100%
Australian Family Owned
What We Do
Vast Reach Across The Industry
The nature of creating once-in-a-lifetime holidays means we are in a unique position to bring together many different sectors of the travel, tourism and hospitality industries. We never lose sight of the customer, putting their needs at the heart of everything we do.
The APH Ecosystem
We put 90+years of experience into every hand-crafted journey
Create
We work with trusted providers across all sectors of the travel and hospitality industry, finding new and creative ways to delight customers.
These include;
- Airlines,
- Cruise lines,
- Hotels,
- Restaurants & Wineries, Attractions,
- Transport Providers
- Local Tour Operators
We own and manage an enviable suite of premium assets
Own
This enables us to innovate and improve every aspect of a customer’s journey. If something doesn’t exist, we create it.
Our assets include;
- Award winning fleet of 23 Riverships in Europe, Africa & Asia
- The MS Caledonian Sky, a small 99 passenger Expedition Ship
- A network of lodges in strategic locations in the Kimberley, Australia
- A 22 strong fleet of custom-built vehicles in Australia
We sell via a global network of travel agents as well as manage direct
bookings
Sell
Our professional customer service teams manage multiple channels to support customers.
- An extensive global database of well-travelled customers
- Call centres in AU, NZ, UK and Canada
- 7 branded booking platforms
Our experienced on-road crew anticipate every customer need from start to finish
Operate
We have some of the highest customer satisfaction ratings in the industry thanks, in large part, to our on-road crew of travel experts who anticipate and respond to customer needs in real-time.
Our operational presence includes;
- On-road crew in 68 countries
- Offices in Australia, New Zealand, Germany, Canada and Vietnam
> 18 March, 2024
APT congratulates long-term partner AmaWaterways on new investor, L Catterton.
APT and AmaWaterways have shared a highly successful partnership in river cruising for the last 20 years. Today, L Catterton, a leading global consumer-focused investment firm, announced that it has entered into a definitive agreement to acquire a significant stake in AmaWaterways (the “Company”), a global, award-winning luxury river cruise line, from a consortium of … (more)
> 29 January, 2024
A new dawn sets for APT Europe River Cruising in 2025
In 2025, Australia’s most outstanding global tour operator will raise the standard of luxury travel to new heights with the launch of two brand-new, ultra-luxury river ships, the APT Solara and APT Ostara. Launching in 2025, these elegant and modern vessels will cruise the Rhine, Main and Danube rivers. With the plans conceived in Melbourne … (more)
> 28 January, 2024
APT Travel Group leaders featured in The Australian Financial Review's Summer Edition
Robert McGeary and Lou Tandy, the dedicated owners of APT Travel Group, were featured on the front cover of The Australian Financial Review’s summer edition, offering insights into some of the exciting plans ahead for the business. In the feature story, Rob and Lou share the journey of building the ATG brand into a global … (more)